Why You Should Have A Mobile-Optimized Website

Mobile technology has dominated the internet, and it’s no longer a secret. With 4.01 billion  smartphone users and 85% online user engagement via mobile devices, it is only evident that  businesses think about mobile users. If you have an online business or want to tap the digital  market, you cannot do it without a mobile optimized website.

You might ask, “Why should I have a responsive, mobile­friendly website?” “I’m happy with my  existing site?!” For starters, you cannot underestimate the power of mobile technology. It is here  to stay (and for a pretty long time!)

In spite of the compelling stats and figures, related to mobile usage and its rising phenomenon,  many websites are yet to have a responsive web design. As a result, businesses are losing a  primary source of revenue generation, and users are getting frustrated with slow loading,  unintuitive and unresponsive websites!

Grow your business with a mobile optimized website

Here’s why you should care about having a mobile optimized website:

1. ­ Websites designed and optimized for mobile devices offer awesome user experience.  Imagine having to navigate and drag your screen to check out the header, menu and other  content of a website, while browsing it on your mobile phone. Reading an article or purchasing  your favorite pair of jeans online, takes up a helluva time!

Why? It’s because the site loads slower than a tortoise!     ‘

A website designed and developed for and with mobile technology not only loads faster than its  counterparts, but is easy to navigate and understand. The entire site is built to fit your mobile  screen, courtesy responsive design. And that’s why mobile­friendly websites are awesome to  use and give an immense source of satisfaction!

2. Mobile users make more online purchases than others. When you have easy accessibility to information, products, solutions and services right at your fingertips, why wouldn’t you take instant action, right?!

Research shows, 51% visitors will make online purchases, if the site is optimized for mobile  devices. Mobile­friendly websites boost user engagement and persuade visitors to take  decisions in their favor.

3. Google loves sites that are optimized for mobile devices.  If Google loves a responsive  website, you should kick­start on getting your site ready for mobile devices.

Google have been recently giving a lot of green signals to mobile­friendly websites, as far as,  Search Engine Ranking Pages (SERPs) are concerned. The new SEO algorithm of Google  emphasizes more on mobile responsiveness for the generation of organic traffic.

Let us help you design a responsive website, optimized for mobile devices.

If you want to grow  your business online, you cannot afford to have a site that is not optimized for mobile phones and handheld devices!