Scarcity tactic or urgency is one of the most important parts of a persuading copy. Regardless if it is through email, a landing page, a sales page, or other forms of copy, having this tactic will surely improve your chances of making your prospects get your offer now.
This scarcity tactic is a necessity, especially when your target audience is already in stage four awareness or the problem aware stage.
Today, I will show you the trigger words that you can use for your copy, specifically on that part where you persuade them to click that “Buy Now” button.
Swipe File Of Words That Copywriters Used For Urgency Plus Examples
- Act fast – “Be smart and act fast while supplies last.”
- Act quickly – “Act quickly and avail of our most efficient solution.”
- Before it’s too late – “Stocks are quickly selling, so act now before it’s too late.”
- Crucial – “It’s urgently crucial to protect yourself and your family now.”
- Don’t delay – “Don’t delay, not even for a second.”
- Don’t hesitate – “So please don’t hesitate and save your pocket from expenses.”
- Don’t wait – “Don’t wait! Your email marketing strategy can get you up to 4400% in return.”
- Don’t dilly dally – “Don’t dilly dally! Download the free ebook and see your leads begging to get your offer.”
- Early bird – “This free video tutorial will be sent to the first 10 early birds to reply to this message.”
- Emergency – “The dollar’s decline is not only an economic emergency…this is also a personal emergency for each and every one of us.”
- Fast – “Get this fast action bonus once you sign up on the first day of our launch.”
- Faster – “For faster service, dial our customer service… toll-free.”
- First-come, first-served – “We will send orders on a first-come-first-serve basis.”
- Flash alerts – “Get an unlimited number of flash alerts via email or mail – whichever you prefer.”
- Hurry – “Hurry and be one of the first 10 people to get our full blast bonus.”
- Instantly – “Do this 1 thing after waking up and boost our metabolism instantly.”
- Limited – “We can only accept a limited number of people to our Zoom call.”
- Must have – “Here’s a list of must-have things before you can say that you’re ready to launch your product.”
- Now – “This is a first edition book that you can add to your collection now.”
- Prompt response – “Get extra rewards if we receive your prompt response.”
- Quickly – “Powerful and effortless daily activities that shred extra pounds quickly.”
- Red-hot – “These easy-to-implement templates are red-hot…”
- Respond – “Respond today, and I’ll send you a surprise gift.”
- Right away – “Do this before going to bed and get rid of that pimple right away.”
- Rush – “Go and rush to our nearest branch and redeem your discount using this code.”
- Save-time – “Save time by downloading this app and getting everything you need in one tap.”
- Seize – “Seize the opportunity before Black Friday Rush arrives.”
- Sign up now – “Sign up now and get your money growing by 6%.”
- Strictly limited – “Again, slots for this mastermind are strictly limited to 50 people only.”
- Today – “Avail this course today and get one free slot for a friend.”
- Up-to-the-minute – “We’re the investment world’s No.1 source for up-to-the-minute prices.”
- Urge you – “I urge you to send your feedback after this training session.”
- Very first – “See the results on your very first month drinking this smoothie.”
- While it’s still fresh on your mind – “Grab your copy today while it’s still fresh on your mind.”
- Within the next – “Reply within the next 3 days and avail of our 20% discount.”
Conclusion
To wrap it all up, make it a habit to impose urgency tactics on every copy that you write to get your prospects to take action and avail of your offer. Tactics like this will exponentially increase your chances of boosting your sales or leads even on the very first day of your launch.
So if you find this post helpful in racking up sales on your business, share this with your friends and leave your thoughts in the comments section.
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