Archives for Marketing

Lying as a Short-Term Success Strategy

I’m going to try to NOT go on a rant here about how, “These days” no one in marketing is telling the truth, everything is exaggerated or an outright lie, lies of omission are so common they’re expected, and so forth. Okay, maybe that was my rant. My point is, there are plenty of marketers out there streeeeeetching the truth until the truth is completely lost. And yes, these marketers often do experience short term success. If a person wanted to make money and run, this is the method they would use.
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You Are 4 Questions Away from Online Marketing Success

If you can answer these questions, you’ve laid the foundation for an extremely successful online business. But if you can’t answer these questions – if you’re just ‘winging it’ – then you’re going to struggle and likely fail at online marketing. Certainly, you will never be as successful as you could be if you did answer these questions. (If I don’t have your interest now, you’re not paying attention…)
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The Online Marketing Trend with the Highest ROI

Influencer marketing – when done right – can deliver the highest return when compared with other forms of online marketing. In fact, some brands have built multi-million dollar companies by exclusively using influencer marketing. The problem is the cost of securing the services of a highly desirable social influencer has gone through the roof over the past couple of years. You might not be able to afford to pay someone 5 or 6 figures for a social plug.
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6 Pro Tips To Boost Your Sales & Set You Up For Success

2018 should be your best year yet. You’ve learned about local marketing and you’re implementing what you know. But is it enough? Maybe… but maybe not. The key is knowing which tactics to use – and which to leave behind. That’s why we’ve put together this collection of six things you should be doing in 2018 to make the most of your local marketing.
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